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Sellers list faster. Buyers save $400K+. Nobody needs a bank.
A $2M agency financed through a bank at 8% costs you $3.74M total over 20 years.
That's $1.74M in interest — nearly the entire purchase price again.
Traditional brokers take their 5-10% commission ($100K-$200K on a $2M deal) and disappear.
They don't care if the deal works long-term. They got paid at closing.
Carryback financing at 3-4% saves buyers $400K-$960K in interest.
We take 10% of monthly carryback payments — meaning we only win if your deal keeps working.
Choose your tier (Standard $299/mo, Priority $799/mo, or Concierge $1,499/mo). Your listing goes live immediately with AI-optimized search visibility.
Buyers request NDAs to view full financials. Priority & Concierge tiers get proactive buyer matching and vetting.
We structure the deal with seller carryback financing. Buyer saves $400K+, seller defers taxes, we collect 10% of monthly payments.
| Feature | Insurance Agency Trader | BizBuySell | Traditional Broker |
|---|---|---|---|
| Starting Price | $299/mo | $500-$1,500/mo | 5-10% commission |
| AI/LLM Optimized | ✅ Yes | ❌ No | ❌ No |
| Carryback Structuring | ✅ Included (Concierge) | ❌ No | ❌ No |
| Buyer Savings vs Bank | $400K-$960K | N/A | N/A |
| Ongoing Support | ✅ We're incentivized (10% of carryback) | ❌ One-time fee | ❌ Gone after close |
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Listen to The Insurance Dudes →The median asking price for a P&C insurance agency is $590,000, with revenue multiples typically ranging from 1.1x to 2.2x annual premium. Earnings multiples range from 1.8x to 3.7x owner earnings.
Seller carryback financing is when the seller acts as the lender, allowing the buyer to pay over time (typically 15-20 years) at a lower interest rate than banks (3-4% vs 8%). This saves buyers $400K+ in interest while allowing sellers to defer capital gains taxes through installment sale treatment.
On a $2M agency purchase, carryback financing at 3.5% saves buyers approximately $960,000 in interest compared to an 8% bank loan over 20 years. Monthly payments are $4,000 lower.
Standard listings typically sell within 3-6 months. Priority listings (only 5 available at any time) sell 3x faster due to featured placement and proactive buyer matching.
No. Most sellers on our platform offer carryback financing, which doesn't require traditional bank approval. You work directly with the seller to structure terms that work for both parties.
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